Searching On The Internet

There are so many different ways to find information on the internet, the most popular being search engines. But how do these search engines rank the information they find on the Internet? An explanation of this would be that they rank websites according to the location and frequency of the keywords in the website, particulary focusing on whether the keywords appear at the top of the webpage, e.g. the headline. Webpages with the keywords appearing more so, near the top of the page and in greater proportion to other words will be assumed by the search engine as more relevant than webpages with the keywords appearing less frequently. These webpages will therefore be placed at the top of the search.

There are a great amount of search engines on the Internet, however only a few are well-known and frequently used. Google is the only search engine I use, simply because I was introduced to it at such a young age and have never had any problems with it. Also, because it is used by so many other people, I feel that I can trust the information it provides. Google is also a very simple search engine, requiring not much energy or thought to use, whereas I believe other search engines have information and advertisements cluttering their pages, making the site less user-friendly.